Monthly Archives: August 2013

MASH-UP TIME! Social Cognitive Theories of Health Behaviors with Associative Learning

I am not a huge fan of music mash-ups, made famous mostly by artists like Dj Earworm, and Girl Talk. Yet, I wanted to post about mash-ups because they have been useful tools for me in explaining to myself my dissertation, and how the theories serve the broader purpose the research; using theory and evidence to inform decisions in terms of educational content, type of program (e.g. individual, group, telephone, web, mobile app) that will enable people to most consistently overcome difficulties quitting smoking.

Mash-ups are one or more songs, usually in the same or complimentary key signatures and are often at the same tempo. This allows the songs to fit together. Here’s a decent example .

Instead of trying to create new music, I will be layering two theories of smoking relapse as well as their respective descriptions of successful quit smoking attempts to better prevent relapse for people wanting to quit smoking (or changing any other behavior).

Instead of Gagnam Style vs. Ghostbuster’s Theme I used Associative Learning Theory (part of Pavlovian/classical conditioning) vs. Folkman and Lazarus, and D’Zurilla and Nezu, Transactional and Social Problem-Solving frameworks of stress, negative affect, and maladaptive coping ( high smoking-risk situations).

The basic assumption is that identifying these patterns could enable more effective support to high negative affect and stress-response smokers; those most likely to have difficulty quitting due to vulnerabilities in problem-solving, generating alternate solutions, managing negative emotions, and other such cognitive-affective-behavioral characteristics, that especially under stress are hypothesized to lead to relapse.

P.S. Next stop! Structural equation modeling of social problem-solving, negative affect, and smoking urge in baseline cue exposure data! pre vs. post exposure models! Details in the manuscript in the coming months. My dissertation is also at the publishers! For now find our work on Research Gate: Sean McCormick.